In recent years, the domestic hardware industry valve enterprises are gradually showing the trend of outward development. The number of enterprises in the hardware valve industry is relatively large, in order to survive, they have to fight price war, leading to the whole industry in trouble.

       There is a big gap between China's valve industry and foreign enterprises in the industrial structure, industrial chain of industrial valves, and the degree of specialization of the industry. The reason for the low quality of domestic valve products is that due to the rapid expansion of the market, the original state-owned valve enterprises have been shut down and transferred. Although the rapid development of township enterprises, but due to the weak technical force, equipment is simple, most of the products are imitation production.

       Affected by the economic environment at home and abroad, the whole industry has shown a slight downward trend in economic indicators, which is also the first negative downward trend in the past 10 years after it has been rising along the continuous growth. Among the main indicators, the total industrial output value was 6.537 billion yuan, 2.9% lower than the previous year's 6.510 billion yuan.

       The president of an association also pointed out that under the situation of comprehensively deepening the reform, the production and sales of the whole industry still maintained a good situation. Among the main indicators, the total output value of industrial sales was 6.363 billion yuan, down 0.97% from 6.425 billion yuan in the previous year. It indicates that the member enterprises of Weifang Valve Association, while doing a good job in valve production, insist on doing a good job in valve product sales and developing domestic and foreign markets.

       In the face of the current economic crisis and increasingly fierce market competition, valve enterprises urgently need the guidance of real combat marketing experts to carry out targeted planning according to the current problems encountered by enterprises. What do enterprises need? Which problems need to be solved urgently in publicity, development, competition and market, etc., these must be clear, and the planning object determines the strategy The content must be matched. (recommended by valve manufacturer: China Guowei Valve Manufacturing Co., Ltd.) therefore, only by adjusting its own structural characteristics, repositioning, according to its own innovation and efforts, to go abroad market expansion and brand building, and to establish a dominant brand with market influence and industrial chain appeal.